Mascot Guide

Mascot Guide

Mascot Guide

The 0G panda mascot is a key element of the 0G brand identity. It is more than a character; it's a symbol of our commitment to innovation, community, and resilience.

Visual Identity

Official Mascot Artwork: 

  • Access and download the official 0G panda images here.


Color Specifications: 

  • Do not alter the mascot, spacesuit, or helmet color.


Size and Space: 

  • Minimum size: 1 inch tall. 

  • Clear space: at least 15% of the mascot's height on all sides.

Usage Guidelines

Correct Usage: Utilize the mascot in educational materials, event branding, and community outreach programs.


Improper Usage: Avoid using the mascot in any contexts that involve adult content, political statements, or any form of negative connotation.

Dos and Don’ts

To-Do's: Pair the mascot with messages about web3 and blockchain technology or anything related to 0G; use it in a manner that is positive and inclusive.


To-Not-Do's: Do not alter the mascot's colors, superimpose it on images of people without their consent, or place it in contexts that could be considered controversial or offensive.


To-Not-Do's Examples:

  • The panda mascot is depicted with a background that includes controversial political symbols or insensitive cultural references, which are clearly not aligned with 0G's brand values.

  • The colors of the panda have been altered from the official palette, with hues that clash and create a visually unappealing look.

  • The mascot is placed in a scene that suggests violence or danger, such as standing next to a cartoon depiction of explosives or in the midst of a fight.

  • There's text next to the mascot that uses inappropriate language or slang that doesn't match the brand's voice, undermining its professionalism and integrity.

When to Use

Print and Digital Media: From event banners to digital ads, ensure 0G-Panda always appears at his best by using vector formats when possible.


Co-Branding: If using the mascot alongside other logos, maintain the integrity of each brand by providing sufficient space and appropriate sizing.

Resources and Downloads

Digital Assets: Find all your mascot-related assets here.

Contact Information: For permissions or questions, please contact us here.

Legal and Copyright

Copyright Notice: © 0G, 2024. All rights reserved. 0G-Panda is a trademark of 0G.